About the shot
Serialization equipment in a pharma environment
Industrial equipments have evolved. the pharma is often leading the way for multiple reasons.
In this case, the user Interface for a semi automated packaging was really interesting and I appreciate the effort of the development team to implement a smooth user experience.
I had the chance to take a series of pictures during the validation phases.
I looked for the following elements
1.- isolate the user interface from the background. The background colors are cold and the idea was to highlight the touch screen. So I used a 70-200mm lens with with wide apperture 2.8
2.- perspective and composition
3.- the nitrogen tank in the background.
and that was it.
About the story
Technology
Technology
Picture Characteristics
400 
f/2.8 
1/100 s
97 mm
